Pitch + Pivot marketing consultants help position your company within your target markets and acquire customers through inbound marketing campaigns that fuel your sales activity.
Great marketing starts with the development of an authentic story about your company, delivered in a voice that resonates with your targeted customers. Pitch + Pivot marketing consultants work closely with you to develop your unique story and identity that forms the basis of your market position, messaging and communications.
Defining and understanding who you are targeting must be done well before you create your first marketing campaign or try to close your first deal. Pitch + Pivot marketing consultants will create detailed target customer personas that clearly define your customers and construct the ideal price points for your offerings based on these targets.
Gaining trust with customers and authority within an industry comes from company messaging that slices through today’s feeds of mediocrity. Pitch + Pivot marketing consultants co-develop content; blogs, white papers, ebooks and guides that will engage customers, show your expertise, position you as a thought leader and bring business to you.
Leveraging the latest marketing technology and methods in customer acquisition are the keys to successful cost effective customer acquisition. Pitch + Pivot marketing consultants provide expertise in search, ppc and conversion rate, plus the ability to implement marketing automation and workflows; giving you the ability to tweak the whole sales funnel.